Lectrium delivers tailored EV digital marketing solutions and merchandising tools to help dealerships sell more electric vehicles with better data and insights for their customers. The Electric Vehicle Detail Page (EVDP) Bundle simplifies EV pricing and financing, educates customers on charging and range capabilities, and builds trust and confidence in EVs. Placed directly on dealership websites, the EVDP Bundle is customized for each electric VIN in a dealer's inventory, new and used.
With Lectrium’s EV merchandising tools built for electric vehicles, dealerships can provide accurate data, equip sales teams to confidently answer customer questions, and drive faster EV inventory turns for a healthier EV business unit.
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EV Range Map
Address range anxiety and offer practical charging insights during the EV sales process.
- Visualizes one-way and roundtrip range distances on a real map for every EV and PHEV
- Allows customers to locate public DC fast-charging stations within the displayed range
- Provides personalized range maps based on a customer’s address
By offering this level of detailed and personalized information, the EV Range Map builds customer confidence in an EV, enhances the online shopping experience, and empowers dealerships to better educate and convert EV shoppers.
EV Savings Badge
Explain EV affordability and potential savings associated with purchasing an electric vehicle.
- Personalizes savings for every EV and PHEV in a dealer’s inventory
- Highlights federal tax incentives and state rebates
- Breaks down fuel costs and maintenance savings available throughout ownership period
By showing potential ownership savings for each VIN in a dealer’s inventory, the EV Savings Badge allows dealerships to educate customers, build trust, and capture more EV leads. This tool not only boosts customer engagement but also empowers sales teams with data-driven insights to close more EV deals.
