Our goal is to make it as easy as possible for your customers to shop for a car. On Motive, customers can search, sort, filter, and find what they’re looking for in seconds. And when they find something they like, they can value their trade-in with Motive Trade, get pre-qualified using Motive Qualify, and personalize their payments instantly with Motive’s Deal Builder. And managing your site is just as easy. Customize your website’s experience in more ways than ever — from Collections and blogs, to buttons and badges. And now, with Motive Intelligence, the things you already do become faster, and the things you don’t do… get done.

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Search everything by searching anything.

Search, sort, filter & find. With conversational search, instant filtering, infinite scrolling, and more—all tied together with a seamless interface—Motive delivers an industry-leading vehicle discovery experience that enables your customers to find the MINI that you know they’ll love.

All the tools you need, built in

Motive comes built-in with everything you need — from trade-in, to service scheduling, and credit applications. And it works with all of the systems you use already, like Xtime, RouteOne, and DealerTrack.

Become Ai-first overnight

Motive Intelligence gives you AI-powered chat, descriptions, search, and background replacement overnight. Preloaded with MINI data and infinitely expandable with your own custom knowledge base, Ask AI unlocks accurate answers to the hardest questions. And when your customer is ready to start browsing, they can ask for vehicle recommendations directly from Ask AI.

There’s a toggle for that.

It doesn’t take days to make a change. Add a new feature, tweak a layout, or create a new page—all in seconds. If you can imagine it, there’s a toggle to make it happen.

Create pages in seconds, powered by AI.

Create pages and make instant changes to your website — no training manual required. Use AI to create text content based on information it knows about your dealership, inventory, and more.

AI-Powered Conversations

Our chat experience is built with cutting-edge AI that doesn’t just respond, it understands. From model-specific questions to service inquiries, Ask AI delivers intelligent replies that engage customers and guides them through their journey.

Trainable

Our AI is built to know your brand as well as your team does. Whether it is OEM brand standards, dealership information, or your own dealerships brand guidelines, Ask AI can be trained to reflect the language, tone, and priorities of your brand.